Speakers
Inspiring international and local speakers.
Sir Martin Sorrell
Executive Chairman, S4 Capital
Session: The next normal
Time: Monday 22 June – 5pm AEST
Sir Martin Sorrell is Executive Chairman of S4 Capital plc, which is building a purely digital advertising and marketing services business for global, multinational, regional, local clients and millennial-driven influencer brands.
Sir Martin was CEO of WPP for 33 years, building it from a £1 million “shell” company in 1985 into the world’s largest advertising and marketing services company. When Sir Martin left in April 2018, WPP had a market capitalisation of over £16 billion, revenues of over £15 billion, profits of approximately £2 billion and over 200,000 people in 113 countries. Prior to that, Sir Martin was Group Financial Director of Saatchi & Saatchi plc for 9 years and worked for James Gulliver, Mark McCormack and Glendinning Associates before that.
S4 Capital plc merged with MediaMonks, its content practice, in July 2018 and MightyHive, its programmatic practice, in December 2018 and has added eight further content programmatic and data companies to both practices in 2019 and one in 2020. It is listed on the London Stock Exchange under SFOR.L and after a little over one year, S4 Capital plc has over 2400 people in 30 countries, with a market capitalization of over $1.2 billion.
Sir Martin supports a number of leading business schools and universities, including his alma maters, Harvard Business School and Cambridge University and a number of charities, including his family foundation.
The Marketing Academy, is a unique non-profit organisation dedicated to the development of leadership talent in the world of marketing, media & advertising. Sherilyn launched the Academy in the UK in 2010, Australia in 2014 and USA in 2018, bringing together some of the world’s best known & popular brands to provide world class learning for all levels of talent from emerging leaders to CMOs.
She is a lifetime trustee of The Marketing Academy Foundation, a stand alone charity providing marketing apprenticeships for young people from challenging backgrounds. She is also a Board Advisor to Grace Blue (CMO Practice) and WeAreFearless.
A highly popular and engaging keynote speaker she’s also in demand as a business coach and you’ll often find her delivering leadership development programmes. When she gets the chance, she writes about talent engagement & development and all things ‘leadership’ featuring in many articles in The Sunday Times, FastCo, Telegraph, AdNews, Marketing Week, AdWeek, Marketing Magazine, Management Today and CMO.com.
To her constant surprise she’s frequently recognised for her work; she received the CIM Women in Marketing ‘Special Award for Contribution to Marketing’, was inducted into the Courvoisier Future 500, invited to join the Marketing Group of Great Britain and was identified as one of the UK’s Vision100 by Adobe and AdNews Top 50 list of most powerful influencers in Australia.
Despite a hectic working life and perhaps because of it, she’s happiest when at home in Berkshire, England with her husband and 3 daughters.
Sherilyn Shackell
Founder & Global CEO The Marketing Academy
Session: From CMOs to CEO
Time: Wednesday 24 June – 12pm AEST
David Droga
Founder & Creative Chairman, Droga5
Session: In-conversation with David Droga
Time: Friday 26 June – 9am AEST
David Droga is the Founder and Creative Chairman of Droga5, a creative agency with offices in New York and London. Droga5 has been named Agency of the Year more than 25 times and was most recently named Adweek’s Agency of the Decade in December 2019 and AdAge’s Agency of the Decade in April 2020.
To date, David is the most awarded creative in the history of the Cannes Lions International Festival of Creativity, and in 2017, he became the youngest recipient of the Lion of St. Mark. David is also a laureate of the Asian Media and Marketing Hall of Fame as well as the New York Art Directors Club Hall of Fame and received the Clio Lifetime Achievement Award in 2019.
Beyond his family and daydreaming, David’s favorite topics are the arts, the environment, all sports and anything Australian. And somewhere between all of that, he sits on the boards of the New Museum and New York Public Radio.
Fernando is a global marketer with a passion for growing brands and businesses. With more than 120 Lions in Cannes (5 GPs), 16 D&AD Yellow Pencils, 1 Grandy (McWhopper), and 2 Grand Effies in North America, Fernando is known for pushing the creative boundaries to drive business growth.
Currently as Global CMO at Burger King, Fernando’s focus is infusing the brand with purpose, modernizing the design, and inspiring the organization around brand development. Under Fernando’s leadership, Burger King became Client of the Year at the D&AD in 2016, Creative Marketer of the Year in Cannes 2017, Client of the Year at the One Show 2018 and Advertiser of the Year at the Clio Awards 2018. Fernando led campaigns such as “Proud Whopper”, “McWhopper”, “Google Home of the Whopper”, “Burning Stores”, “Bullying Jr”, “Whopper Neutrality”, and “Scary Clown Night”.
Prior to joining BK, Fernando worked for 18 years at Unilever. Starting as an intern, he moved up the ranks working different product categories and brands, including Dove where he led the groundbreaking “Beauty Sketches” (Titanium GP in 2013).
Fernando was recognized by Adweek as Grand Brand Genius (2013 and 2018 – only person to ever win twice), by the AD Club of NY as Marketer of the Year (2017), by Business Insider as top 10 most innovative CMOs (2017 and 2018), by AdAge as top 50 most creative people in the business (2017), and by Forbes as Top 100 Most Creative Minds in Business.
Fernando Machado
Global Chief Marketing Officer, Burger King
Session: Burger King’s meteoric rise! How Whoppers, data & tech make for a tasty combo.
Time: Tuesday 23 June – 10am AEST
Pia Chaudhuri
Group Creative Director, BMF
Session: The brand is back!
Time: Wednesday 24 June – 10am AEST
Pia is an award-winning, multidisciplinary CD with 15 years’ experience of working in specialist creative, experiential, digital, PR and social agencies, including four years at One Green Bean where she was promoted to ECD. Pia has worked on everything from a mechanical musical instrument (played in real time by the weather) for James Boag, to Australia’s first UGC documentary directed by acclaimed film director Gillian Armstrong for CommBank, and even created an unofficial floaty race at the Commonwealth Games for Optus. Pia is very passionate about using creativity for good. She was the first ever creative, and one of 30 rising industry leaders, selected to receive a scholarship for the prestigious Marketing Academy Australia in 2017. And despite being an Art Director by trade, has written a novel and most recently, an award-winning screenplay.
Carmela has been a Creative Director and ECD in agencies like Ogilvy, DDB, JWT, Isobar and Clemenger BBDO, across Sao Paulo, New York, Lisbon, Sydney and Melbourne. In June last year Carmela joined Facebook Creative Shop in Melbourne.
Carmela has won more than 100 international awards and her career highlights include wining ‘Creative Women in Media’ and ‘Campaign Asia Women Leading Change’.
Carmela Soares
Creative Strategist, Facebook
Session: The brand is back!
Time: Wednesday 24 June – 10am AEST
Tara Ford
Chief Creative Officer, DDB Sydney and Board Member, Communications Council Australia
Session: The brand is back!
Time: Wednesday 24 June – 10am AEST
Tara Ford is the Chief Creative Officer of DDB Sydney and Board Member of the Communications Council Australia.
She has worked at some of the most creative agencies around the world, using her experience to develop culturally impactful creative platforms for iconic brands such as PlayStation, Nike, McDonalds, Virgin, Absolut and VW.
Her work has been consistently recognised throughout her career, at every major international award show, across clients and disciplines. This includes her GAYTM campaign for ANZ Bank which won a Cannes Grand Prix (amongst others) and was also named the ‘Best Direct campaign in the World for 2014’ by the Big Won and #1 ‘Best of Print/Outdoor/Design for 2014’ by Creativity-online.com
Ford has judged and chaired at every major global award show. She is an active industry speaker and mentor to young creative talent.
In between this, Tara her raises her four boys.
Cindy Gallop is a graduate of Somerville College, Oxford, whose background is over 30 years in brand-building, marketing and advertising – she started up the US office of ad agency Bartle Bogle Hegarty in New York in 1998 and in 2003 was named Advertising Woman of the Year. She is the founder and CEO of IfWeRanTheWorld, co-action software launched in beta at TED 2010 and subsequently written up and taught as a Harvard Business School case study, which enables brands to implement the business model of the future – Shared Values + Shared Action = Shared Profit (financial and social). She is also the founder of MakeLoveNotPorn – ‘Pro-sex. Pro-porn. Pro-knowing the difference’ – a social sextech platform designed to promote good sexual behavior and good sexual values, which she launched at TED 2009, and for which she has raised $2million to build out mlnp.tv as ‘the Social Sex Revolution’. As a result of the funding challenges she has encountered, she is raising the world’s first and only sextech fund, AllTheSky Holdings. She acts as board advisor to a number of tech ventures and works as a personal brand/life/executive coach and a consultant on brand and business innovation for companies around the world, describing her consultancy approach as ‘I like to blow shit up. I am the Michael Bay of business.’ BusinessInsider named her one of 15 Most Important Marketing Strategy Thinkers Today, alongside Malcolm Gladwell and Seth Godin, and cited her as number 33 on their list of 100 Most Influential Tech Women On Twitter, and number one on their list of Top 30 People In Advertising To Follow On Twitter. Campaign named her number one on their list of Top 10 Trailblazers for both 2016 and 2017 and number two in 2018. She has a reputation as a highly compelling and inspirational speaker at conferences and events around the world on a variety of topics: her talks on the future of advertising and marketing have been tweeted as: ‘The most brilliant speech on the future of advertising ever – not the usual buzzword-laden bullshit’; ‘Watching @cindygallop slice and dice the ad industry status quo like a ginsu knife. #purewin’; and ‘There must be a DeLorean parked outside, because Cindy Gallop is from the FUTURE!’ InfluencerCon NYC introduced her as ‘Cindy Gallop is the truth Jack Nicholson told Tom Cruise he couldn’t handle.’ Together with Susan Credle of FCB and Margaret Johnson of Goodby, Cindy is one of three
Campaign Review Committee chairs for the AdCouncil in the US, helping to make the work great. Cindy is an outspoken advocate of diversity and inclusion in advertising, tech and business – she was Jury President at CannesLions 2015 for the inaugural Glass Lion awards, proposed by Sheryl Sandberg to celebrate advertising that shatters gender stereotypes in advertising, and in 2017 was turned by digital agency R/GA into a chatbot for Equal Pay Day that helps women ask for a raise – search AskCindyGallop on Facebook and chat to CindyBot on Facebook Messenger. Cindy recently partnered with AARP on their DisruptAging initiative to challenge and change ageism. Cindy has published ‘Make Love Not Porn: Technology’s Hardcore Impact on Human Behavior’ as one of TED’s line of TEDBooks. You can follow her on Twitter @cindygallop.
Cindy Gallop
Founder & CEO, MakeLoveNotPorn
Session: There’s Never Been A Better Time To Blow Shit Up: How To Re-Make Advertising
Time: Friday 26 June – 2pm AEST
Tam Al-Saad
Head of Growth, Web Profits
Session: Agile marketing: Driving growth in an age of uncertainty
Time: Tuesday 23 June – 12pm AEST
Tam is the Head of Growth at Web Profits, a Digital Growth Consultancy founded in 2006.
Starting out his career in startups, he quickly acquired experience across a range of digital channels while developing a passion for business growth. This includes developing and executing go-to-market strategies for expansion into new markets, as well as the launch of new brands and businesses.
Since joining Web Profits, Tam has established himself as a thought leader in growth marketing through his prolific content writing. Through articles, videos, eBooks, public speaking and extensive case studies, he shares his knowledge and insight to spread the word about the effectiveness of growth marketing.
As well as his focus on growing the Web Profits brand in Australia, the U.S. and South East Asia, Tam consults with clients across a wide range of industries to develop marketing strategies aimed at driving significant growth.
Tea Uglow is a writer, LGBTQ activist, and a speaker on innovation, inclusion, and digital futures.
Tea founded Creative Labs for Google in Sydney (2011) and London (2007) and focuses on projects with cultural organisations to enable artists, writers, dancers and other cultural practitioners to digitally augment or interpret their work. As a queer activist she is co-author of the proposal for a trans pride flag emoji, and authored a compilation of LGBTQ activist speeches called Loud and Proud.
Her writing includes: Loud & Proud [Quarto, 2020] and A Curiosity of Doubts [Penguin, 2016]. In 2018 she was awarded a Peabody for digital storytelling for ‘Editions at Play’ a series of digital books with Visual Editions including We Kiss the Screens [2019] & A Universe Explodes [2018].
She currently advocates for mental health and transgender awareness and mentors queer, female and other intersectional creators and writers worldwide. She likes pop-physics, neuroscience for beginners, queer twitter, and shopping.
Her pronouns are She/They.
Tea Uglow
Independent Creative Director, Google Creative Lab
Session: Brand Accountability – it’s now time for action
Time: Thursday 25 June – 12pm AEST
Andre Ash
Director, Colour Andre
Session: Innovation-Led Design for Problem Solving
Time: Thursday 25 June – 2pm AEST
Andre Ash is the creative problem solver at the head of international agency, Colour Andre.
In 2019 Colour Andre won awards for Augmented Reality, International Design Innovation Awards, and tradeshow booth design.
Andre has run his own business since he was 14, lectured at the Australian Academy of Design and worked in London on clients such as Unilever, Anheuser Busch, Emirates and Goodyear.
He has worked across almost every area of the design business, Finished Artist, Designer, Studio Manager, and more recently Motion Graphic Designer, 3D, Video Editing and Event Stand Design and Construction in both the real world and the virtual.
This oversight of the industry as a whole has continued to allow Andre a unique position to be able to see problem-solving from a broad sense of creativity and implementation.
Founded in 2006 in New Zealand and listed on the ASX, Xero is one of the fastest growing Software as a Service companies globally employing a world class team of around 3,000 people. Supporting the Small Business market with cloud-based software solutions, Xero leads the New Zealand, Australian, and United Kingdom markets whilst growing rapidly in the USA and Asia.
Based in Australia, Rachael is the Chief Customer Officer at Xero and a member of the Executive Leadership Team. She is responsible for global sales, marketing, communications, and customer functions. Rachael joined Xero in 2016, as the Chief People Officer and her portfolio expanded over the four years to include marketing, communications and customer experience.
Throughout her career Rachael has held leadership positions in marketing, sales and HR/Talent, predominantly in digital and technology companies including IBM, where she spent over a decade. Rachael’s current role is uniquely designed to include global sales, marketing, digital transformation and the customer experience as they are intrinsically connected and drive the rapid growth of this digital company. Rachael is responsible for ensuring world class systems, tools and processes are designed to run an effective go-to-market operating model across a matrix global to regional structure. She draws on her strategy and collaboration skills to keep the functions of the business aligned and focused on delivering to over 2 million customers. Rachael has built an excellent track record in building and growing highly engaged and effective teams, playing to their strengths, focused on customer centricity and planning for scale. Rachael strongly believes that a compelling customer experience must resonate from the inside-out and advocates for positive engagement programs to effectively mobilise the business strategy at scale. Rachael has a Masters in Applied Positive Psychology, a Masters in Business Administration, and a Bachelor of Business.
Rachael Powell
Chief Customer Officer, Xero
Session: From CMOs to CEO
Time: Wednesday 24 June – 12pm AEST
Jenni Dill
Chief Marketing Officer, Arnott’s and Board Member, AANA
Session: From CMOs to CEO
Time: Wednesday 24 June – 12pm AEST
Jenni is a commercially driven marketing leader with over 25 years’ experience in marketing, innovation and sales in New York, London and Australia in a range of global, regional and local roles for consumer goods powerhouses McDonald’s and PepsiCo. She is passionate about making a difference with great marketing, delivering business growth, developing incredible talent and working in exciting, fast paced dynamic businesses.
Jenni is the former Chief Marketing Officer for McDonald’s Australia and led marketing, insights, menu, merchandising, pricing and digital across the 1000 restaurant business for one of Australia’s most loved and recognised brands. At Maccas, she worked closely with licensees and agencies to deliver work that balanced the short and the long term and drove real business results.
Prior to McDonald’s, Jenni worked for PepsiCo in a variety of local, regional and global roles across both snacks and beverages portfolios. Jenni was the driving force behind the creation of Red Rock Deli, now the #2 snack brand in Australia and available in several countries.
Jenni is a board member of the Australian Association of National Advertisers (AANA) and Ad Standards, supporting advertising industry self-regulation and raising advertising standards across the industry, a judge of the Effies Awards celebrating effective advertising, a Marketing Academy Fellow and a mentor of The Marketing Academy Scholarship, Australia.
Jenni holds a Bachelor of Business Management (Marketing) from Queensland University of Technology, Brisbane, and is a graduate of the Australian Institute of Company Directors (AICD) Company Directors Course.
Adam Harris is an award winning creative leader with 18 years global media experience in the worlds of gaming, sports and entertainment. He advocates for gaming as the next big marketing opportunity, and specialises in developing global gaming strategies for endemic and non-endemic brands. Adam also provides thought leadership on livestreaming best practice and how to create immersive real time digital brand experiences. Adam was named one of the world’s top 100 digital marketers in the Drum Digerati 2019 list and on the 2019 Influencer 50 list. He has collected a ‘Leader In Sport’ under 40 award, is an advisory board member of the Branded Content Marketing Association (BCMA).
Adam Harris
Global Head, Brand Partnership Studio, Twitch
Session: How to be a Brand in Gaming
Time: Wednesday 24 June – 2pm AEST
Andrew Canter
Global CEO, Branded Content Marketing Association (BCMA)
Session: How to be a Brand in Gaming
Time: Wednesday 24 June – 2pm AEST
Andrew is amongst the leading practitioners in branded content and has thirty years of experience working in marketing communications. He is Global CEO of the BCMA (Branded Content Marketing Association) the leading global body for branded content and influencer marketing practitioners, promoting best practice, sharing knowledge and growing the industry. Andrew lectures in Branded Content Marketing and is Honorary Professor at the School of Arts and Digital Industries, University of East London – the first Professor of Branded Content – and teaches at the Met Film School. He regularly speaks at major international conferences and is Co-Author of the academic study, Defining Branded Content for The Digital Age and author of several other publications, including Fifteen Years, A Branded Content Story, bringing together 60 leading industry experts.
One of the “100 people who make advertising great” according to the 4A’s, Christian is Global CEO of GroupM where he leads 35,000 people passionate about media, consumerism and commerce. A member of WPP’s executive leadership team and a key player in WPP becoming a creative transformation company, he is ensuring that GroupM continues to be a powerful growth driver for WPP.
Christian’s mission is the purposeful application of GroupM’s scale across partnerships, data and technology so the clients of WPP’s media agencies benefit from breakthrough intelligence and capabilities. With $48.3 billion in media investment billings across 80 markets worldwide, GroupM is the largest media investment group. GroupM has three of the world’s top five media agencies and a range of businesses innovating in advanced TV, AI-driven programmatic, eCommerce and more.
Prior, Christian served as global CEO of GroupM’s Essence, a data and measurement-driven global agency. There, he was instrumental in driving the agency’s meteoric growth that saw its billings increase more than five-fold while maintaining an attrition rate half of the industry average. During his tenure, Essence won Mediapost’s OMMA Agency of the Year and Adweek’s Breakthrough Media Agency of the Year. Christian joined Essence in 2013 to lead North America after spending 14 years at Razorfish. Ad Age has also recognized Christian as a “Media Maven.”
Willie is the seasoned leader of MediaCom’s Australia and New Zealand operations. He is an accomplished technologist, strategist and leader of people. With 20 years industry experience across the globe, his success as a digital trailblazer among both start-ups and blue-chip companies sees him hold Board positions with a range of emerging technology organizations. He has held top roles with leading name Australian and international technology firms and spearheaded award-winning Silicon Valley start-ups. Willie is passionate about creating growth and finding disruptive opportunities in the sweet spot where business, technology and creativity meet. As CEO of MediaCom AUNZ, Willie is a respected leader of industry and serves as steward of its people and culture.
As VP of Experience Marketing at Adobe, Alex Amado is responsible for creating and delivering compelling experiences that reflect Adobe’s brand (recently ranked Interbrand’s 51st most valuable) and build demand for Adobe products. He leads an award winning creative team, an in-house media agency, and a world-class events organization – all dedicated to the principle that Adobe’s brand is built through great customer experiences and effective demand generation.
Alex has been with Adobe since 2005, and prior to that he worked in many roles, including web architect, comic book writer, publicist and marketing operations specialist. He holds an MBA from the Wharton School and a BA from the University of California at Berkeley. He lives with his wife and son in Oakland, California.
Alex Amado
VP of Experience Marketing, Adobe
Session: In conversation with Alex Amado
Time: Thursday 25 June – 10am AEST
Sam Crowther
Executive Creative Director, A Million Ads
Session: The Power of Personalisation
Time: Monday 22 June – 10am AEST
Sam is a pioneer in the understanding and application of sound in media, marketing and advertising. An experienced Creative Director in broadcast radio with both Global Radio – the UK’s largest commercial group and Bauer Media – Europe’s largest. He is now leading the creative development of the World’s first dynamic, personalized, digital audio campaigns with ad-tech start-up, A Million Ads. Since launch in 2015, A Million Ads have revolutionised audio advertising with dynamic poems, songs, DCO, listener name, dynamic music, accents and binaural mixing across dozens of international markets with direct music streaming, radio, podcast and programmatic integrations.
Chris is recognised for his ability to design and lead customer transformation of bluechip businesses. As CEO of CHE Proximity Australia, he has imagined a new type of agency, perfectly balancing customer consultancy with creativity expression. CHE Proximity is the 2019 B&T Victorian Agency of the year, Mumbrella Creative Agency of the Year and WARC’s most creative Agency in Australia. The agency was also recognised by the Australian Financial Review as the 3rd most innovative Australian company in 2019 and WARC 2020’s 3rd most effective Agency in the World.
In April of 2019 Chris took on an additional leadership role in Clemenger Group as CEO of Clemenger Agency Brands responsible for Clemenger BBDO, Levo and Marketforce agencies.
Chris started his career at Clemenger Group in 2002, over which time he has contributed in leadership positions at both BBDO and Proximity offices. He specialises in services marketing, leading business transformation programs for Australia’s largest telecommunication, insurance and energy companies. His work has been awarded at all major creative and effectiveness shows including Cannes, D&AD and Effies, and in 2018 he was again recognised by B&T as the ‘male champion of change’ across Australia’s marketing and media industries.
Chris Howatson
CEO, CHE Proximity and Clemenger Agency Brands
Session: How to win a B&T Award
Time: Tuesday 23 June – 2pm AEST
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From the B&T team
B&T has been reporting on all things advertising, media and marketing since 1950. Our commitment to journalism moves well beyond the usual daily news cycles with in-depth premium content, visual nourishment, insightful opinion, and the guarantee of genuine thought-provoking exclusive content.
David Hovenden
Editor-in-Chief, B&T and CEO, The Misfits Media
David is a longtime publisher, ex-creative agency consultant and B&T aficionado.
He has worked in media for so many years that he’s now embarrassed to reveal the exact number. Starting off life as a journalist he’s written about everything from his passion for angling through to the latest developments in pumps, pipes and valves for the illustrious Factory Equipment News.
Desperate times call for desperate measures. A boredom with government consulting saw him become a co-owner of the Misfits Media Company in 2014. That combined with a house in Sydney Eastern Suburbs and two kids at private school means that a passion for what he does is not an option it’s a necessity. In the few hours he’s not working or acting as a taxi service for the aforementioned kids, David likes nothing better than fishing in his beloved kayak and sharpening his collection of filleting knives.
John has been a journalist for over 20 years, a career interspersed with other failed careers including law, a stint as a chef and as a failed photographer.
A specialist in men’s titles, John launched and edited FHM Australia, Zoo Weekly and was a founding editor of Men’s Health magazine – although has never once seen his abdominal muscles.
His biggest interviews include Mick Jagger, Michael Schumacher, Rolf Harris and his all-time hero, lead singer of the British guitar band Suede, Brett Anderson; all of which confirmed his professional belief that you should never interview your heroes.
John’s hobbies include wine, drinking wine, collecting wine and visiting wineries. He’s also an avid history buff, particularly the really violent parts like World War II, the Crusades or the Inquisition.
When not outrageously cheating on a golf course, John can be found slumped on the couch watching sport or yelling at his two children to eat their vegetables.
John Bastick
Editor of Online and Print, B&T
Ally Burnie
Reporter, B&T
Ally Burnie is a journalist, presenter and podcast host at B&T. She writes about all things TV (read: Karl Stefanovic), radio, out-of-home and publishing. She’s interviewed plenty of big agency bosses, but her favourite person she’s had the pleasure of interviewing is Dave Hughes. On her wish list: Hamish Blake. She’d also take Andy Lee, if she had to. In her spare time, Ally is learning how to make a decent dinner that does not involve eggs on toast.
A technology journalist and one-time Consensus IT Writers Award winner, Edward covers all things ad tech, mar tech, digital platforms and basically anything else the other journalists don’t want to cover. He recently celebrated his one-year anniversary with B&T and has grown quite fond of the whirlwind media industry. When not filing stories, Edward can be found perusing Sydney cafes in search of the perfect almond flat white.
Edward Pollitt
Reporter, B&T
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