The Roger Hatchuel Academy is a student learning programme designed to introduce students to the advertising industry and help them kick-start their careers. For further information on the programme, visit the global website.  



  • 18-22 years of age (must be under the age of 23 on Sunday 21 June)
  • Interested in pursuing a career in advertising and creative communications
  • Fluent in English
  • Australian Permanent Resident or Citizen
  • Able to travel and attend the full course in France (Sun 21 – Fri 26 June 2020)



  • Advertising
  • Communications
  • Planning/Strategy
  • Media
  • PR
  • Business
  • Technology
  • Writing
  • Entertainment
  • Film
  • Art
  • Design



The Roger Hatchuel Academy was founded in 2003. The student academy, delivered in partnership with Google Creative Campus, is a 6-day programme that takes place during the festival.

It is designed to help students interested in pursuing a creative path in advertising launch their careers.

Nine experts from across the creative communications and marketing world join forces to select 40 students who take part in this annual training course.

View the 2019 Programme. 

The Australian student selected will be sponsored to attend the programme (flights & accommodation costs will be covered).

We came in as mere students who just aimed to be part of the advertising world. But came out as passionate young creatives believing we can create a positive impact in the industry.


Cecilia Maria Fatima Forbes, University of Asia and The Pacific


There are three stages to the application process.

Interested applicants should firstly submit an application before the deadline of Friday 8 November.

All entries will be assessed by a panel of carefully selected industry experts in Australia.

Ten shortlisted finalists will be announced on Friday 22 November.

Those shortlisted are then given eight weeks to create a two minute video on why they should be selected to attend the Academy.

The top three videos will be selected by our local judging panel and submitted to the Cannes Lions Roger Hatchuel selection committee with the eventual winner announced on 15 March 2020.

Good luck to all applicants!

Key Dates
1 October, 2019
Entries open
8 November, 2019
Deadline for all first-round entries
22 November, 2019
Shortlist announced
17 January, 2020
Deadline for second round entries (two-minute video)
31 January, 2020
Top three videos submitted to the Cannes Lions selection committee
15 March, 2020
Class of 2020 announced


For information or questions about the 2020 Roger Hatchuel Student Academy selection process, please e-mail